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Carmen-Daniela Manea (Tanasie)

EMBA, business management expert, development strategy consultant    

Experienta profesionala
Cu o experienta de peste 20 de ani in Marketing siComunicare, din care 16 in pozitii de senior management atat la nivel local cat si global, Carmen si-a concentrat activitatea din ultimii 3 ani pe consultanta specializata pe strategii de transformare - “turnaround” a companiilor si strategii de transformare personala.
Parcursu lprofesional include functii de decizie si executive in managementul unor companii precum: Wella Romania, Beiersdorf AG Hamburg, Prodal Group, Omnicom Media Group, acoperind industriile FMCG, farmaceutica, media si publicitate. Stilul de management si leadership al lui Carmen accelereaza obtinerea rezultatelor dorite. Cea mai importanta contributie a ei este intitierea si finalizarea cu succes a unui proces intensiv de transformare si repozitionare a afacerilor in lideri profitabili de segment, categorie sau piata.
Domenii de expertiza:

strategii de dezvoltareaafacerii/portofoliului de afaceri, evaluare de oportunitiati de piata, managementulproceselor de “turnaround”. 
Carmen si-a capitalizat experienta acumulata in cei peste 20 de ani de success in aceste domenii intr-un nou teritoriu profesional: evaluare si constructie de strategii de dezvoltare personala si marketing personal. A lansat astfel in 2013 OneSelf Marketing, o platforma de evaluare, constructie sidezvoltare a strategiilor de evolutie personala.

Diplome si performante:
Carmen estea bsolventa a programului Executive MBA ASEBUSS, promotia 1997 si a programului Executive Development Programsustinut in cadrul Northwestern University - Kellogg School of Management (2006).
A absolvit in anul 2012 “Global CEO Program” administrat de IESE Business School impreuna cu Wharton University of Pennsylvania si China Europe International Business School.
Abordarea ei analitica si sintetica isi are punctul de plecare in inceputul vieti iprofesionale ca inginer de sisteme electro-energetice, absolvind Institutul Politehnic București (1992).
Cursuri de specializare si certificare:
2015: “Hogan Personality Inventory”, “Hogan Development Survey”, “Motives, Values and Preferences Inventory”: metode de evaluare psihologica, certificat Hogan Assessment Systems
2015: “Formator”, certificat CNPFA
2008: “ERISMA - Creative Leadership”, Erudio
2006: “Project Management”, FGT Consultants in Management, Education and Technology Inc.
2004: “International Leadership: Leading Through Intercultural Diversity” 
2004: “Strategic Portfolio Management across markets”, Prof Dr. Robert Thomas, University of Georgetown 
2002: “Communication Building and Advertising Strategies”, Prof Dr. Kevin Keller, Tuck School of Business 
2000: “Precision Brand Building in competitive markets”, Prof Dr. Robert Thomas, University of Georgetown